Cassandra Clark
B.S. in Advertising from University of Illinois Urbana-Champaign ,M.B.A. in International Business from Salem International University. Presently working as a Marketing Assistant, Event Planner at Technology Entrepreneur Center.
| Headline: | Educator |
| Skills: | Business, Design, Event planning, Graphic design, Leadership, Management, Marketing |
| Groups: | Idea to Product Competition at University of Illinois 2008, Idea to Product UIllinois 2009, V. Dale Cozad New Venture Competition |
| Interested in: | Helping members of my groups, Meeting new people, Mentoring, Offering Expertise, Professional opportunities |
| Schools: | Salem International University, Universitat de Barcelona, University of Illinois System - Urbana-Champaign |
WORK EXPERIENCE
| Employer: | Technology Entrepreneur Center |
| Position: | Marketing Assistant, Event Planner |
| Time period: | January 2009 - Present |
| Description: | Obtained 1000’s of dollars worth of event sponsorships annually ,Established, organized, and implemented all marketing tactics by their deadlines,Organized and implemented dozens of events, updated social networking sites |
| Employer: | University of Illinois Urbana-Champaign (Champaign, IL) |
| Position: | Instructor, Course Developer |
| Time period: | January 2009 - Present |
| Description: | Partnered with Dean of College of Engineering to develop innovative classes on creativity
Created dozens of lesson plans, researched course material, marketed new classes |
| Employer: | DDB Advertising Agency (Chicago, IL) |
| Position: | Creative Strategist |
| Time period: | January 2009 - Present |
| Description: | Collaborated with DDB associates and teammates to create new advertising, branding, and PR campaign at creative workshop for Laughing Cow brand cheese,Won first place in creative tactics competition for my print ad campaign |
| Employer: | Champaign County Arts, Culture and Entertainment Council |
| Position: | Marketing Assistant, Graphic Designer, PR Specialist: |
| Time period: | January 2008 - December 2009 |
| Description: | Spearheaded New Membership Campaign that increased organization membership 63%
Graphically designed all promotional materials for advertising purposes Planned and executed annual promotional events as Chief Volunteer Coordinator Updated company website, social networking sites, and blogging forums daily Produced radio advertisements and public service announcements quarterly Participated in executive board meetings as member of company's Branding Committee, Resource Development Team, Membership Committee, and Boneyard Arts Festival Planning Committee |
| Employer: | CTC Illinois Properties |
| Position: | Marketing Director, Creative Director, Event Planner |
| Time period: | January 2007 - December 2008 |
| Description: | Launched new residency ad and PR campaign, increasing residency rates 900%
Headed all creative advertising and marketing aspects of company Directed sessions with groups to fill out legal forms for residency daily Planned and implemented all promotional events, resulting in an average leasing-signing increase of 18% per event |
| Employer: | Grayslake Park District |
| Position: | Public Service Practicum Coordinator, Participant |
| Time period: | January 2002 - December 2006 |
| Description: | Planned and implemented dozens of community events
Volunteered over 180 hours/ year with local nonprofit organizations |
EDUCATION
| University: | University of Illinois System - Urbana-Champaign |
| Time period: | 2006 - 2009 |
| Degree: | Advertising , BSc |
| University: | Universitat de Barcelona |
| Time period: | 2008 |
| Degree: | Semester Abroad studying oral Spanish and Spanish culture |
| University: | Salem International University |
| Time period: | 2009 - Present |
| Degree: | International Business , MBA |
INFORMATION
| Memberships: | American Advertising Federation Membership 2007-present
Sigma Alpha Lambda National Leadership Organization 2007-present |
| Awards: | Phi Eta Sigma Freshman Honors Society Membership 2006-present
Artistic Achievement Award 2002, 2003, 2004, 2005 Young Citizenship Award 1999, 2002, 2003 Presidential Award for Academic Excellence 1999, 2002 |
Cassandra's Startups (2)
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Cassandra is Following (1)
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UTicketIt
UTicketIt is an online tool that connects event organizers with ticket buyers for risk-free ticket sales and event management.
Cassandra's Contacts (9)
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George Garcia
Currently pursuing Electronic and Communications Engineering at University of Illinois. Officer of Students in Free Enterprise (SIFE) and Engineers Without Borders (EWB).
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Alan Singleton
Mr. Singleton provides legal services to business clients with respect to corporate, intellectual property, securities law and other legal matters. Everything from entity choice to funding, stock options programs, mergers & acquisitions to exit.
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